Sooo, here’s the big news, after more than 3 years of experimenting, testing, and listening very closely to your suggestions and feedback, we’ve figured out how to make backyard compostable packaging using 100% natural materials. And we are essentially the first company to do this! Can I get a woot woot???
But, like all innovations, this hasn’t come easily. Check this out.
VERSION 1 - Beepods: Hills Valleys and Recognition from the MAJOR PLAYERS
The first step was our beepods - backyard compostable pods for dish soap, hand soap and household cleaners. And if you’ve been with us for a while, you may know that it took us some time to get them off the ground. There were a number of hurdles along the way - including leaks, cracking and breaking.
But we continued to test and improve, so much so, that this spring we received a DOW CHEMICAL, packaging innovation award. What makes me most proud, is the fact that we were up against BIG COMPANIES like Nestle, Procter & Gamble and Unilever. How cool is that?
@shopetee To our whole etee community thank you so much! We just won an innovation award for our beeswax pods on our plastic free journey. What a time to be alive, and it started with you all - you all have the power not only to keep us going but to impact the big guys and trigger change smaller voices lead to a bigger roar. #cleantok #beeswax #cleaninghacks #sustainability #homeimprovement #fyp ♬ original sound - etee 🌿 Plastic-Free Products
VERSION 2 - Chrysalis beautypods™
As great as our beepods are… we still have some issues around leaks and cracks.
So last year we started exploring other natural materials to strengthen them. This lead us down many paths, but we found a few key ingredients that nearly doubled the strength of our pods, and we’re so happy with the results that we have a patent pending.
I can’t say much more about them yet, BUT, just know that we are calling them Chrysalis Beautypods™, inspired of course by what is (in my opinion) the most beautiful ‘natural packaging’ you will find anywhere on the planet - the Monarch Butterfly’s Chrysalis.
As a kid, in late summer, I’d wander the hills of my Grandpa’s farm in search of wild raspberries and the rare CHRYSALIS, which I’d typically find tucked under a Milkweed pod. I was shocked at how beautiful AND protective these little beauties are.
And the even more amazing part is how this little work of art just naturally disintegrates when the Monarch decides it’s time to leave.
It’s almost magic.
So when we started exploring ways to improve our pods this is where we got our inspiration.
And the concept lined up so well with our new line of high quality skin care products: facial moisturizers, cleansers and serums. No BS, just thoughtfully curated ingredients, and lab test chemistry that will help you preserve and protect your skin for a lifetime.
We’re almost at the finish line of developing our new beauty pods and this summer (likely the end of June) we’re planning to launch a CROWD FUNDING CAMPAIGN to support the development.
So my question to you is… WOULD YOU SUPPORT AND SPREAD THE WORD ABOUT OUR NEW CAMPAIGN?
Let us know what you think in the comments below. Thanks as always for your support and inspiration - STEVE.